Turn Scattered Data into Clear Decisions

Website, campaigns, sales, conversations with customers: every tool has its own numbers, and nobody has the time to put them together. AC Agency connects your data sources, checks that they measure the right things and builds dashboards that show what matters at a glance.

Why Data Analysis Matters

Without reliable data, every decision is a guess. With the right setup you can see:

  • Which channels bring customers, not just visits
  • How much each result really costs, campaign by campaign
  • Where visitors drop off before converting
  • What customers ask and look for on your website
  • How performance changes month after month

Our Data & Analytics Services

1. Tracking & Conversion Setup

The foundation of every analysis: data you can trust.

  • Google Analytics 4 configuration
  • Google Tag Manager implementation
  • Conversion tracking on forms, purchases, calls and thank-you pages
  • Event testing before going live
  • Review of existing tracking

2. Looker Studio Dashboards

All your marketing data in a single view, updated automatically.

  • Custom dashboards built around your goals
  • Website, Google Ads, Meta Ads and LinkedIn Ads in one report
  • Automatic data refresh, no manual exports
  • Filters by period, channel and campaign
  • Access for your whole team
Looker Studio line chart showing daily Google Search impressions and clicks over one month

Daily search visibility and clicks, tracked automatically without manual exports.

Looker Studio pie charts comparing branded and non-branded keywords, and a donut chart of impressions by device: 70% mobile, 29% desktop

Where search traffic comes from: brand searches versus new customers, and which devices they use.

3. Business Intelligence with Chatterence

Chatterence BI brings your stats together in one dashboard, from advertising to sales to your web assistant.

  • Unified dashboard across your data sources
  • Analysis of conversations with the Chatterence web assistant
  • Trends over time
Chatterence Business Intelligence purchase funnel showing how many visitors continue at each step, from site visit to completed order

4. Campaign Performance Analysis

Every campaign measured on the same scale.

  • Cost per conversion by channel
  • Comparison between Google Ads, Meta Ads and LinkedIn Ads
  • Performance of creatives and audiences
  • Budget allocation recommendations
Looker Studio advertising monitor comparing Google and Facebook: ROAS 4.2 on both channels, 71 and 51 sales, 122 in total

5. Periodic Reports & Insights

Numbers are only useful if someone reads them.

  • Monthly reports on agreed KPIs
  • Comments on what changed and why
  • Priorities for the following month


Your Data Journey Starts Here

Ready to see your business clearly? We start with:

  • A review of what you track today
  • Missing tracking fixed and completed
  • A dashboard built around your decisions
  • Ongoing analysis with clear priorities


AC Agency: Revealing Your Digital Potential